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Zierra Leona

Overview

A luxury fashion brand with a timeless, vintage concept, applying cutting-edge garment and creation technologies. They approached us to craft a bold campaign for their looks.

Team

Moire Studios and Zierra Leona

Services

CGI, 3D Modeling, Digital Pattern Design, Art Direction

Identity

Each piece stands out against natural backdrops inspired by different ecosystems: rainforests, glaciers, and deserts.

Digital Pattern Design

Each garment was digitally reconstructed from scratch, using patterns and measurements from the physical pieces to replicate fabric movement and realistic conditions in the digital environment.

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3D Modeling

We designed entirely digital settings with a unique visual language, integrating models as part of the collection.

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CGI 

We created dynamic scenes with floating 3D garments, applying realistic textures, lighting, temperature conditions, and hyper-realistic surfaces.

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